Wimbledon x IBM (Championships 2026)
AI no longer just predicts the winner. It explains why, and states how sure it is.
Capgemini x Tour de France (Inside My Race)
Every fan follows a different Tour. A model writes it, in real time.
Fox One (World Cup AI Layer)
The broadcast layer goes invisible. AI decides what you see.
LALIGA x Sportian (Smart Insights)
AI writes the commentary. In real time. Before the journalist does.
LALIGA x WSC Sports (GOALITOS)
Generative AI produces children's narrative content weekly, without a named author.
MLS Innovation Lab 2026
MLS bets on five AI startups to reshape soccer.
IBM × The Masters
Turning 50 years of archive into a conversational product.
Eurovision Sport × CAMB.AI
Real-time AI subtitling for Paralympic Winter Games.
NBA × WSC Sports
25,000 hours of NBA footage, unlocked for creators by AI.
DFL × AWS
Bundesliga becomes the first football league with a GenAI broadcast layer.
ScorePlay
€13M to put AI clip generation in every team's hands.
NBA x AWS
Basketball gets its first AI-powered intelligence hub.